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THE ULTIMATE PINTEREST FOR BUSINESS GUIDE YOU NEED TO KNOW
It’s apt that we use social media to promote our blog because it’ the most suitable platform for your blog. If you’re reading this post, I guess you are curious about using Pinterest for Business and making money.
As a blogger, my focus is driving traffic to my website and making money. And this should be your focus too. While you are free to explore new trends on more social media platforms, you have to realize which is essential because it can get overwhelming on which platforms you need to invest your time.
Despite this, in this post, I will guide you on using Pinterest for business to drive traffic to your blog and make money.
WHAT IS PINTEREST TO INSTAGRAM FOR BLOGGERS?
When it comes to Pinterest to Instagram, it’s a platform that one of your pins is likely to spread 100 times more than your average Instagram post. Each time you pin a post, it can drive at least 100+ page visits and page views. So, as you can see, Pinterest is a much needed social media platform to drive traffic to your blog.
Below are methods that have proven to work in driving traffic to your blog using the Pinterest platform.
Here are a few good related post:
How To Create The Perfect Blog Post
10 Common Mistake Bloggers Need To Avoid
HOW TO MAKE MONEY ON PINTEREST?
I get this a lot. And I understand because why you would not want to make money. Pinterest has an average of 300 million active users from a variety of demographics. A large amount of this is women, which is because of the niches. You’d be surprised at how your traffic will explore once you choose a niche to work for your blog, as this will help your business’s success.
Speaking of success, keep in mind that this post will not give you overnight success on Pinterest as you have to put one-on-one effect to get the results. You can pin one post on Pinterest, leave it and expect to get traffic or make money.
When I first started with Pinterest, I was under 7K in traffic but let me blow your head with my traffic stats. So, one day of pinning on Pinterest explores my traffic with 1000 pageviews. And believe me, that’s pinning 10-20 post. If you want to get this traffic and make revenue, let me help you discover your audience.
But go to this page and schedule one-one coaching. This scheduling will allow you to ask questions and differently selling better on Pinterest with:
- A Pinterest business account
- Pinterest and Etsy
- Affiliate Marketing
10 STEPS TO SET UP YOUR PINTEREST ACCOUNT
STEP 1. Your Profile
SEO is important to utilize for organic traffic to your website.
Everything I implement started with SEO. So, if you want to grow and
optimize your online search results, begin with SEO. Before you start, be sure to set the following checklist features:
- 1. Profile Name
- 2. About You
- 3. Photo
- 4. Enable “Rich Pins
- 5. Board Name
- 6. Board description
- 7. Board organization
- 8. Title
- 9. Pin description
- 10. Pin Image
STEP 2. Following the most relevant people in your niche.
This strategy is essential to gain the maximum number of Pinterest followers that will benefit your blog. It will not only help optimize your feed but also ensure that you see more content that you wanted to see. It also allows Pinterest (as a search engine) to know your niche.
The ratio of the followers and following is usually 2:1. That means that if you follow 3000 people, it is expected that 1500 will follow you back. That is key to help you gain followers faster on the Pinterest platform.
Now, this brings me to ask you to get my BLOG’S WEEKLY CHECKLIST and understand how to truly plan your blog content if you need motivation.
STEP 3. Pinterest for business and Tailwind.
It could be time-consuming to have to sit and pin 15 times in a day. Thus, there is a need to automate this process using an automation tool called Tailwind.
There are many more ways Tailwind can help make your Pinterest experience easier and more efficient.
One of them involves joining tribes with the highest number of members: You must join the most famous tribes using Tailwind. Search for the category closest to you and join. For example, under ‘education and marketing,” you will find bloggers.
If you want a video to click this Youtube video.
It is important to note that Tailwind will give you free usage up to 5 times before you will be asked to upgrade. So, it is pertinent that you join only groups with great numbers.
Optimize your pinning time based on the statistics of your maximum audience interaction. When you notice that 70% of your blog traffic coming from Pinterest comes from a particular region, say, Europe, you should shift your pinning time to match that time zone where your traffic sources are coming from, instead of pinning at any random time.
Check the pins that get re-pinned the most and optimize them. That said, you can choose auto re-schedule your most re-pinned posts to get the best out of them. Also, it will guide you in creating future pins and content ideas.
Despite this, Tailwind only enables you to pin 100 pins. If you need to pin more than 100 pins, you can upgrade to their premium plan.
THIS IS WHAT YOU NEED WHEN SEARCHING KEYWORDS – The Ultimate SEO Checklist For Your Blog
STEP 4. Join the Pinterest for business group board.
Using Pinterest for business group boards is very crucial in generating more blog traffic. A popular group board is like a community board where other Pinterest users pin their posts. Since they are trendy, you gain more exposure partaking in them. Group boards can help grow your followers base tremendously.
If you are consistently pinning to a group board, everybody that follows the board will be able to see your pins and might want to check out your pinboard. Now, how do you find the right group board to follow? There are some tools like PinGroupie that will help you find group boards easily. Search using a keyword “blogging,” for example.
STEP 5. Start and grow your own Pinterest board.
You may not be lucky getting accepted into the large group boards. Moreover, it could be time-consuming sending messages to these board owners to allow you into their group. So, instead of being a follower, why not be a leader? You can create and grow your board by inviting others to join your group and pin on your board.
Read more about blogging – 4 Easy Questions New Blogger Need To Ask Themselves
STEP 6. Create Pinterest for business Ads Campaigns.
Pinterest ads also drive very high engagement and conversion rates. This is one of the platforms that people don’t consider for social media ads, but I can assure you that Pinterest ads provide a high return with little cost than other platforms.
Now if you want to market your blog or small business this post is helpful.
How to Market Your Blog Effectively on Social Media
STEP 7 – Where to find Pinterest ideas for your blog post
The secret to finding topics – search on the Pinterest toolbar, type in a topic “blogging tips” as seen below, and all the related suggestions will show that it is perfect to create a blog post. These are SEO Keywords for Pinterest.
STEP 8 – BONUS TIPS
- Never delete your boards or pins. You will lose followers, monthly viewers, traffic to your website and progress. So, avoid it if necessary.
- I put this rule in place, and it works, so here is my recommendation – pin your own content. I grew my account from 7K monthly view to 300k+ in two months by pinning my content.
- ALWAYS create new pins every week! It’s a lot, but you would notice an increase in your blog traffic.
- Use your Pinterest analytic and recreate different types of pins for each post that when viral. But avoid creating the same pin every week. Pinterest would love your account and show it more love with fresh content every week.
STEP 9 – Pinterest pin templates
The best practice to get people to your website is to create a catchy clickable pin with an SEO headline. Keep in mind if your pin is boring and optimize, no one will be exciting.
Do you want clickable pin templates? I can help you contact me with an email! It’s that’s easy.
When on Pinterest use hashtags in your description. It’s like keywords that will increase your pin reach. But you can’t use your Instagram hashtags if it will not work. However, spend a day searching in your niche and what that target client will using.
CONCLUSION
You have the 10 fundaments, but you still want a quick explanation? Maybe you do because money on Pinterest is big. I recommend you continue to take action and learn how to market your blog on
Pinterest via this link. It’s an investment you need for your blog.
You have a glimpse of how to set up your Pinterest for business account, but you can make money on Pinterest to reach clients and grow your email list. Once you learn and implement these strategies, you will reap the reward for your blog.
So are you using Pinterest for business or just for fun? Let me know how you’re using Pinterest and what strategies are working.
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